How to use web streaming as an extremely effective marketing tool that reaches to new cutomers and produces further profits.

Are you hosting a press conference, fashion show or a meeting? Are you organizing a concert or a sports event? We have the optimal solution of how to multiply your audience and dramatically increase the profits from your enterprise!

What is web streaming?

• Web streaming is the broadcast of video and audio on a website. The word streaming means the continual sending of video or audio from the provider of the feed to the customer.
• Compared to downloading a video on streaming is only played in the computer and not stored in it.
• The broadcast can be reither performed on-line, as a live feed, or off-line from a database.
• The quality of the stream is automatically optimized to the speed of the internet connection. This means that even customers with a mobile internet connection are able to view your videos.

4 reasons to use web streaming

1. Impressive product and service presentation - In comparison with photographs, black and white text or audio files videos intermediate the full multimedial experience from your event or product presentation, wherever your customer may be.
2. Address new customers and markets - You can address millions of new customers over the internet using web streaming high quality videos of your product presentation or press conference.
3. Highly efficient investment - Web streaming is not a new technical breakthrough but an effective marketing investment. Instead of a few customers, you can address thousands at the expense of a few crowns per customer.
4. New form of income - The live feed of a significant event will draw tens or hundreds of thousands of people to your website. It is easy to make extra proofit from internet advertisement due to such a high visit rate. If you want we can simply place the banners as part of the web streaming.

Where can you make the most of web streaming

• Press conference - You can send the important message to the press that could not attend your conference as well as to all of your current and potential customers. Every internet visitor will see the speaker and the current slide of the presentation at the same time.
• Presentations of products and services - Sell more of your key products or services with the help of a professional video presentation. Reach a severalfold higher rate of feedback than from static presentations!
• Director's important message - Strengthen the loyality of your employees by sending them a video of the owner's or representative's speech instead of an email.
• Scientific conference - Offer special prices for online tickets to your conference and allow your partners the option of online advertisement to earn interesting additional profits.
• Fashion show - Show off your newest collection to thousands of women online and sell the presented designs straight away through your online store.
• Sporting event - International or special matches will surely attract thousands of fans. Your sponsors and other companies will be able to present their offers to thousands of potential customers. During the match every fan will appreciate the current score and statistics attractively designed in your club's colours.
• Concert - Draw fans from all over the country to your concert by offering special online tickets, make profit on internet advertisement and sell artists CD's and T-shirts through the online store we will embed into your website.

Get inspired by our references

• McDonald´s Cup, Client: McDonalds Czech Republic
• 2007 Analyst Meeting, Client: Telefónica O2 Czech Republic, a.s.
• European banking and financial forum 2007, Client: Czech National Bank

• Web streaming
• Manager Webcast
• Mobile streaming
• Web streaming players
• Gadgets
• Broadcasting system
• DRM Applications

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